Digital Designs

After completing a range of sketches, I then went on to experimenting with these designs digitally. These designs demonstrate the different directions that have been explored in response to the brief. The decided direction to be taken will be informed through feedback comments on the designs.

The floral wreath design is an illustrative style that I am currently experimenting with within my practice. Using it in this format highlights the main area of text in a decorative and detailed way. This is informed by the research into The Old Marketing Print Co.