The Old Marketing Print Co.

The Old Marketing Print C are a bespoke screen printing stationery brand. I have analysed their design work as it specifically relates to my illustrative practise that I have aimed to include in responding to this brief. Their designs are ones that I use for inspiration to my own personal practise.  

One method that the company use to highlight important information on their designs or to centralise the text is by producing the illustrations around the written content. These designs are typically floral and therefore mainly aimed at the more feminine target audience. This relates to the feminine target audience of gin in general however is less relatable to mixed gender of Greenall's.