Discussion with Primary School Teachers

Having analysed the text and design of the cards and sketching various templates that could be used, I spoke to a group of primary school teacher to ask her opinion on the current cards. Although this was more of a discussion it has been broken down into a question and answer format so that this information can be given to the other members of the group. 

What age range would you say the cards are aimed at?

- 9-12 year olds


Why have you said this age range?

- There is a lot of text on the back of the card
- Younger children would not be interested in reading this much text
- There is too much going on with the design for younger children to want to read 
- The wording on the cards is more advanced, only older children would be able to read and understand this


Do you think the 'top trump' element to the card is effective?

- Yes, the children would interact with the friends with this part
- Yes, its factual yet fun
- This could be made more obvious by giving the suggestion of interacting with friends
- Yes, could emphasise sharing more


What is your overall opinion of the card designs?

- There is too much going on, even I wouldn't want to read!
- The colours are dull and not that engaging
- The illustration on the front is appropriate to all ages
- There isn't enough emphasis on the fact that you can receive a free gift


Overall Comments:
- Don't make the text so simple that children will feel as though it is for a much younger audience, there is more than likely going to be an adult around to help with any reading if needed 
- Children would use the top trump aspect of the cards but may also be good to include a swapping cards aspect to the theme?
- Bright colours would make the designs much more engaging
- Simplify the design and make the facts interesting/unusual! 


Having this discussion has been highly influential as it has demonstrated what elements of the current design works and what requires adjustment. From the comments it could be said that a more simplistic design would be more appropriate for the age range of the target audience (4-9). This has been said to encourage the children to interact with the cards more. A further aspect that that would increase the interaction is including a sharing aspect/the top trump game. This is something to explore within the designs.