BHS Riding and Road Safety
Message:
Driving with caution on the roads is essential to ensure you as a driver are safe as well as keeping those around you safe. In this case it involves driving with care around horses, remembering to follow the rules that are explained and demonstrated in this video.
Key Facts:
Rules
- always leave room between you and the horse
- Don't rev your engine
- Don't sound your horn
- Always wait till you can pass wide and slow
Tone of Voice:
Instructive tone of voice, informing the audience of the road safety rules when approaching horses on a road
Audience:
Drivers mainly in the countryside or those who live in an area where there are horses. The age range varies which is why the subject driving the car is not made visible to the audience watching the video. This highlights the importance of the car and the horse in the video which directs the message and ensures that the simple rules are easily understood with no distracting factors
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